El Món de Banin

BARCELONA, SPAIN

El Món de Banin is a Moroccan home-cooked food business. After transitioning from a restaurant to an in-home cooking model, the client focused on rebuilding brand awareness and connecting with a wider audience through strategic social media marketing on Instagram.

Goals

  • Establish a professional and engaging Instagram presence.

  • Increase follower count to build a loyal customer base.

  • Improve aesthetics to reflect the rich, authentic Moroccan culinary experience.

Services

  • Social Media Management (Essence Package)

  • Event Content Creation

Content Creation

A Moroccan tea pot with Arabic tea and cookies, accompanied by traditional Moroccan pastries.
A vase with flowers beside Moroccan batbout bread on a wooden table, creating a warm and inviting atmosphere.
A beautifully decorated Moroccan chicken pastel topped with almonds, elegantly placed on a table.

Video Content Creation

Graphic Design

Menu featuring a variety of delicious dishes available at the restaurant, showcasing appetizing food options.
Menu featuring a variety of food items available at the restaurant, showcasing diverse culinary options.

Results

BEFORE

A white screenshot displaying the words "posts" under the number 79, "followers" under the number 1,423 and "following" under the number 1,338.
A screenshot with the text "prefessional dashboard" on top of a text saying "2K accounts reached in the last 30 days."
A screenshot of a screen with the number 1,159 on top of the text "accounts reached". Underneath is shows a circular graphic stating "70.9% followers" on one side and "29% non-followers" on the other side. At the bottom "impressions 5,859" and -62,7%

AFTER

A white screenshot displaying the words "posts" under the number 89, "followers" under the number 7,662 and "following" under the number 1,364.
A screenshot with the text "prefessional dashboard" on top of a text saying "29K accounts reached in the last 30 days."
Screenshot of a screen with number 35,426 on top of the text "accounts reached". Underneath is shows a graphic says "3.6% followers +58.4%" and "96.4% +10,092% non-followers" on the other side. At the bottom "impressions 81,752" and 1,295%

REELS

Reels statistics showing 25.7K plays, 165 likes, 0 comments, 17 saves
Reels statistics showing 36.1k plays, 289 likes, 17 comments, 39 saves
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